With more people being conscious of their calorie and carbohydrate intake, it is important for the food service industry to provide healthy food choices. Sugar free and sugar alternative products continue to grow in popularity and are an important part of the food category. Dietary Syrups now represent 11.5% of the Pancake Syrup Category.

Diabetes affects 25.8 million people in the United States. That represents 8.3% of the population. For those with Diabetes, restaurants and hotels providing sugar free options is a determining factor in where they choose to patron. Healthcare providers must also provide sugar free options as part of their dietary menu options.